Marketing Operations Analyst

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Responsibilities

  • Support the coordination of resources and priorities for Xapo’s marketing strategy
  • Assist in planning and tracking marketing projects, ensuring tasks are completed on time
  • Monitor and report on marketing campaign performance, providing insights to the team
  • Help create and update project plans, schedules, and documentation
  • Collaborate with various teams to ensure alignment and effective execution of shared goals, seamlessly integrating marketing efforts with broader initiatives
  • Assist with the development and management of vendor contracts and agreements
  • Support vendor coordination and ensure deliverables meet agreed standards
  • Perform daily administrative activities
  • Assist in ensuring data accuracy, completeness, and integrity across marketing processes
  • Conduct research for briefs and identify relevant resources, such as reports and case studies
  • Stay updated on industry trends, market conditions, and the competitive landscape
  • Documenting and refining marketing processes to improve efficiency
  • Implementing tools and platforms to streamline marketing workflows
  • Researching emerging trends in fintech and cryptocurrency marketing
  • Maintaining Xapo’s brand consistency across all marketing initiatives.

Skills needed

  • A recent Bachelor’s degree in Marketing, Design, Business, or a related field.
  • Familiarity with advertising and analytics platforms (e.g., Google Analytics, LinkedIn, Instagram, Looker).
  • Familiarity with tracking and analytics tools or a willingness to learn.
  • Interest in exploring lead generation strategies and testing campaign effectiveness.
  • Strong communication and teamwork skills to collaborate across teams.
  • Excellent organizational skills and ability to manage priorities effectively.
  • A positive attitude and eagerness to learn and grow in a fast-paced environment.
  • Curiosity about marketing trends and openness to adopting new tools and technologies.
  • Enthusiasm for learning and contributing to marketing and project initiatives.
  • A proactive, can-do mindset, eager to grow in a dynamic and supportive environment.
  • Familiarity with marketing concepts, advertising, or communications.
  • Analytical mindset with the ability to gather and interpret data to generate insights.
  • Demonstrate creativity, adaptability and intellectual curiosity, the ability to analyse problems and offer outside of the box solutions.
  • Exposure to marketing, advertising, or communications through coursework, internships, or projects.

Other requirements

  • A dedicated workspace.
  • A reliable internet connection with the fastest speed possible in your area.
  • Devices and other essential equipment that meet minimal technical specifications.
  • Alignment with Our Values and the Xapo Values-Driven Leadership principles.

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